STORM LEADS GO TO
WHO ANSWERS FIRST.
After a storm, every homeowner calls three to five roofers. The one who answers first — and sounds like they know what they're doing — gets the inspection. The rest get nothing. Our AI answering system picks up every call in one ring, day or night, books the inspection, and sends a follow-up text before your competitor's phone even stops ringing.
YOU'RE ON A ROOF WHEN
THE NEXT JOB CALLS.
Roofing is a volume business with razor-thin timing windows. Storm season doesn't wait for business hours. A homeowner with hail damage calls five roofers on a Sunday evening — the one who answers right then, sounds professional, and books an inspection wins. The other four get a voicemail they'll never return.
The same problem shows up on estimate follow-up. You spend an hour doing a roof inspection, put together a detailed proposal, send it over — and then hear nothing. Most contractors follow up once, maybe twice, then move on. The homeowner got three other bids. They went with whoever stayed in front of them longest. That's a $12,000 job gone because nobody sent a text on day three.
Off-season makes it worse. When storm volume drops, most roofing contractors have no system to fill the gap — no pipeline, no maintenance follow-up, no referral capture. The contractors who grow year-round are the ones with a system that works whether or not it just rained.
Sound familiar?
- ✕Storm calls that go to voicemail on weekends
- ✕Estimates sent and never followed up on
- ✕Inspection booked but customer ghosted before signing
- ✕Web form leads that sat in your inbox for three days
- ✕Past customers who've never been asked for a referral
- ✕Dead off-season with no pipeline to fill it
- ✕No way to know where your best jobs actually came from
CAPTURE EVERY LEAD.
CLOSE EVERY ESTIMATE.
Built for roofing contractors and general contractors who need to win during storm season and stay profitable in the off-season — without adding office staff.
From the first call to the signed contract to the five-star review, every touchpoint is handled automatically. You focus on doing the work. The system makes sure no lead slips and no estimate dies in someone's inbox.
24/7 Call Answering
Every inbound call answered in one ring — nights, weekends, and storm surge. Inspection booked on the spot. No voicemail, no missed opportunity.
Storm Season Surge Handling
High-volume call windows after weather events are handled automatically — multiple calls at once, no hold times, every lead qualified and scheduled.
Estimate Follow-Up Sequences
Proposal sent but no response? Automated follow-up fires on day 1, day 3, and day 7 — text, email, voicemail drop — until they sign or opt out.
Off-Season Pipeline Builder
Maintenance reminders, gutter cleaning follow-ups, and referral requests keep your pipeline warm when storm volume drops.
Automated Review Requests
Review request sent the moment a job is marked complete — direct link to Google. Most clients double their review count within 60 days.
Pipeline & Lead Dashboard
Every lead, open estimate, and booked job in one view. Know exactly what's in your pipeline and what every source is actually worth.
FROM STORM CALL
TO SIGNED CONTRACT.
The system handles every step. You handle the roof.
Lead Comes In
Call, web form, or text — any channel, any time. AI responds in seconds. Homeowner's info and damage details captured immediately.
Inspection Booked
Appointment goes directly into your schedule. Homeowner gets a confirmation text with your company info and what to expect during the inspection.
Estimate Followed Up
Proposal sent? Automated follow-up starts immediately — text, email, voicemail — until you get a response. No estimate dies in an inbox.
Review Collected
Job complete. Review request fires automatically. Five-star reviews lower your cost-per-lead on every future ad campaign and build trust with the next homeowner.
WHAT HAPPENS WHEN
THE SYSTEM WORKS.
Heaven's Handywork was running on referrals with no predictable lead system. Here's what changed.
"Before Xecution, I was relying on word-of-mouth and hoping the phone would ring. Now I know exactly where my leads are coming from, and they're being followed up automatically. I'm booking more jobs without having to chase anyone down."
The same system — AI response, automated follow-up, reputation management, full pipeline visibility — is available for roofing and general contractors. Book your free audit.
WHAT LOCAL BUSINESSES
SAY ABOUT US.
WE'RE NOT AN AGENCY.
WE'RE A PARTNER.
Roofing contractors get burned by marketing companies more than almost any other industry — big promises, generic ad campaigns, no accountability. We operate differently. We take time to understand your market, your seasonality, and your growth goals before we build anything.
Same Person, Every Time
No account manager rotation. No support queue. You have a direct line to the person who built your system and knows your business.
We're Ready for Storm Season
When a major weather event hits your market, you shouldn't have to scramble. The system is already in place — call volume handled, follow-up queued, inspections booking automatically.
Month-to-Month, Always
No annual contracts, no lock-in. We earn your business every month by delivering results. If it stops working, you can leave. We're confident it won't.
Honest Before We're Helpful
If your audit shows you have a different problem than you thought, we'll tell you. We only take clients we can genuinely move the needle for.
"Roofing contractors work in one of the most competitive, time-compressed markets in the trades. The contractors who win aren't always the best roofers — they're the ones with the best system for capturing leads when demand spikes and converting them before it drops. We build that system. And we stay in it with you, season after season."
QUESTIONS
ANSWERED.
STOP LOSING STORM LEADS TO THE
ROOFER WHO ANSWERED FASTER.
Book a free 30-minute growth audit. We'll show you how many calls you're missing, what each inspection is worth, and what it takes to fix it — no pitch, no pressure, no obligation.